07.03.2018
Partners

Image Extension

Note: Verizon Media is now known as Yahoo.

Image Extensions is a branded image (48px by 48px) shown next to the search ad. Clicking this branded image leads to the advertiser's landing page and is available for the first ad only.

Image in ads

Results: Some partners have seen an estimated lift of +1% CTR. Results may vary.

Markets: US, CA

Parameter: "enableImageInAds=1" (case sensitive)

HTTPS Support: Image in Ads will reuse API "enableHttpsFavicon" and keep https setting same with Favicon.
enableHttpsFavicon=0 (get Image in Ads with Http URL[Default Value])
enableHttpsFavicon=1 (get Image in Ads with Https URL)

 

More insights

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Consumer Ratings

Show off rave reviews alongside your search ads potentially increasing CTR.

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Official Site Badge

Some Partners have seen a +2% CTR lift from this badge, displayed next to your ad headline.

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Brand Annotations

Enhance user confidence and attract more clicks with a brand label.